AdvantageBanking industryResource based viewSustainability capability Abstract:
Knowledge based viewSustainability capability advantageStructural equation modelingBanking industry Abstract: This study investigates the quantitative relationship between knowledge based view i.
A valid research instrument was utilized to conduct a survey of top- and middle-level managers from Mellat bank of Iran.
With a response rate of In order to determine validity of questionnaire, the content validity was used and Cronbach's alpha was used to determine the reliability of the questionnaire KBV questionnaire 0. Utilizing the structural equation modeling, and after a series of exploratory and confirmatory factor analyses, it was found that KBV had the greatest effect on the market centered SCA, while it had the least influence on the customer centered.
The effect of knowledge based view on sustainable competitive advantage. Accounting, 2 2 Investigate the impact of relationship marketing orientation on customer loyalty: International Journal of Marketing Studies, 2 1 Akroush M, Al-Mohammad, S.
The effect of marketing knowledge management on organizational erformance: An empirical investigation of the telecommunications organizations in Jordan.
International Journal of Emerging Markets, 5 138— Effectiveness of marketing strategies and corporate image on brand equity as a sustainable competitive advantage.
Interdisciplinary Journal of Contemporary Research in Business, 4 2 Structural equation modeling in practice: Psychological Bulletin, 3— On the evaluation of structural equation models. Journal of Academy of Marketing Science, 16 174— Firm resources and competitive advantage.
Advances in Strategic Management, 17, — Knowledge for business growth: Knowledge Management Review, 3 413— Knowledge management in organizations: Examining the interaction between technologies, techniques and people.
Journal of Knowledge Management, 5 168— A new incremental fit index for general structural equation models. Sociological Methods and Research, 17 3— Building the Entrepreneurial Organization, Palgrave Macmillan: Alternative ways of assessing model fit. Sociological Methods Research, 21 2— Convergent and discriminant validation by the multitrait-multimethod matrix.
Psychological Bulletin, 56 281— Influence on customer responsiveness and export performance. Journal of International Marketing, 18, The past and future of competitive advantage. Knowledge management capabilities for steel makers: Successful knowledge management projects.
Sloan Management Review, 39 243— Managing for the future:Best Selling Strategy Title.
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